Almost every one of us uses social media websites for reading the latest news stories because the information is readily accessible on these platforms as compared to the newspapers or other news sources.
Politicians, prominent personalities, and celebrities have their fan pages on Facebook, Twitter, etc. from where we can directly get the latest stories about them.
According to research conducted by the Reuters Institute for the Study of Journalism (RISJ), 50% of the Internet users rely on the social networking websites such as Facebook, Twitter, and YouTube for getting the latest news stories.
The research says that people don’t like to pay for news. They say, why should they pay for something that they can get easily for free? The Internet users are using ad-blocking apps and get most of their daily news from the fan pages on Facebook.
44% people use Facebook, 19% use YouTube, and 10% use Twitter as a news source. It is a significant threat to the digital publishers who spend a lot of time in writing news, but cannot connect with their audiences because their story gets published on the social networking websites even without their knowledge or permission.
The research says that the people living in the developing countries use social networking sites more than the individuals in the advanced nations. Most of the citizens in Asia and Africa use the Internet on smartphones. It’s their habit to visit Facebook, Twitter, etc. for reading the news.
Social media overtook tv as the primary source of news
In old days, people used to watch news bulletins on their televisions. But with the increasing use of social websites, the habit of watching the tv is also being reduced. For the first time in history, the social media has overtaken tv as the primary source of getting the hot stories.
Social media is hugely popular in the age groups between 18 and 24 years. 69% of the Internet users in Sweden, 66% in Korea, and 61% in Switzerland get their daily news from social networks.
The research was conducted after performing the observations in 26 countries in Europe, Asia, North America and South America.