Mobile Financial Service, JazzCash has entered into a strategic partnership with Karandaaz to improve the access of digital financial services in Pakistan. Under this alliance, Karandaaz Pakistan will provide a grant as well as technical support to JazzCash in executing key findings of the human-centered design research recently completed by the former.
This support will help bring greater innovation to JazzCash’s existing Mobile Application and increase its uptake amongst over 50 million Mobilink-Warid customers.
To form this alliance, a signing formality was apprehended between Aniqa Afzal Sandhu, VP Digital & Mobile Financial Services Mobilink and Ali Sarfraz Hussain, CEO of Karandaaz Pakistan.
Aniqa Afzal Sandhu stated her beliefs, “Having provided access to financial services to millions of customers through Mobile Accounts, we at JazzCash understand their evolving needs for a more digital experience such as a Mobile App. At the same time, we understand that the application must provide our customers with the most user-friendly interface and design. By combining our resources and expertise, we look forward to working with Karandaaz Pakistan on this front in the months to come to provide the best digital experience to our customers.”
Ali Sarfraz highlighted the importance of mobile money payments in the country and underlined the important role mobile financial service providers are playing in advancing financial inclusion in the country.
JazzCash has more than 65,000 retail outlets across Pakistan. JazzCash offers both Over-the-Counter (OTC) and Mobile Account facilities for customers along with funds transfers, payment of utility bills, corporate disbursements and mass payment collections.
Karandaaz Pakistan promotes access to finance for small businesses through a commercially directed investment platform, and financial inclusion for individuals by employing technology enabled digital solutions. The Company has financial and institutional support from leading international development finance institutions; principally United Kingdom Department for International Development (DFID) and the Bill & Melinda Gates Foundation.