Pakistan Electronic Media Regulatory Authority (PEMRA) has given the approval to 12 companies out of 16 for taking part in the bid for Direct-to-Home (DTH) license. The DTH service will be auctioned on 23rd November 2016. The names of the companies that would take part in the DTH auction are mentioned below:
- M/s. Orient Electronics (Pvt.) Ltd., Lahore
- M/s. Mag Entertainment (Pvt.) Ltd., Lahore.
- M/s. Skyflix (Pvt.) Ltd., Islamabad.
- M/s. Startimes Communications (Pvt.) Ltd., Islamabad.
- M/s. Sardar Builders (Pvt.) Ltd., Islamabad.
- M/s. Smart Sky (Pvt.) Ltd., Islamabad.
- M/s. Parus Media & Broadcast (Pvt.) Ltd., Islamabad.
- M/s. Nayatel (Pvt.) Ltd., Islamabad.
- M/s. Mastro Media Distribution (Pvt.) Ltd. Islamabad.
- M/s. Shahzad Sky (Pvt.) Ltd. Islamabad.
- M/s. HB DTH (Pvt.) Ltd. Islamabad.
- M/s IQ Communication (Pvt.) Ltd. Karachi.
Moreover, PEMRA has approved the companies that acquired the license in the ninth phase of FM radio licensing. While talking to the press conference regarding the DTH auction, the chairperson PEMRA Absar Alam said that the Indian DTH had been banned successfully.
“The authority has completed the homework regarding the DTH in Pakistan. The cable operators will cooperate with us. Pakistan has worked very hard to introduce its DTH.” He informed that the Interior Secretary had assured the security clearance in the meeting, the FM radio of National Press Club will be launched for the working journalists.
Absar Alam said that the show-cause notice would be issued to the media channels that do not follow the rules. “Cable operators are our biggest stakeholders and their legal demands would be fulfilled. Keeping in mind the situation of the border, we cannot allow the Indian content in Pakistan,” Absar Alam said.
Earlier, PEMRA banned the Indian DTH and the illegal transmission of Indian channels in Pakistan. A few months ago, the authority ordered the cable operators to stop airing the indecent ads.
Image Source: Gizmodo.