Once again, Twitter is testing a new feature on its mobile app. The company is reportedly planning to replace the Moments tab with the Explore tab.
The micro-blogging website is testing this feature on its Android and iOS app, but presently, only a small number of users are able to enjoy the trial. The company has designed a new feature called Explore, which is a combination of some old and new functions on Twitter.
Explore will give users an option to search for the new users so that they can follow new people and it will also provide users with the basic services of the Moments tab.
Before the launch of the Moments tab, this social networking website had a feature called Discover, which was primarily designed for discovering the new users on Twitter. Moreover, it also used to show the most popular tweets. Now, the company has added most of these functions into its Search option. Now, it seems like Twitter is thinking to create a new tab for content discovery.
The micro-blogging website has recently introduced a lot of new features to attract more users to its platform. Just a few weeks ago, it launched long tweets function, which allows the users to add animations, photos, and videos to their tweets even if they have crossed the number of maximum allowed characters.
The San Francisco-based website has also streamlined the process of requesting for the account verification. The verified accounts are usually of public interest and include accounts maintained by public figures, organizations and personalities related to politics, journalism, television, entertainment, sports, business, religion, brands and other key interests.
It is very early to assume whether the Explore tab will help Twitter in attracting more people towards its services or not. The analysts say that Twitter now wants to focus on video streaming and live events. The new Explore tab will help the users to discover the trending events and watch the videos on the Periscope.
There are reports that this website will be sold to the Salesforce(.)com very soon. Twitter is reportedly in sales talks with Salesforce and some other companies.