Finally, WhatsApp has introduced its separate mobile application specially designed for small businesses who can now easily connect with their customers.
WhatsApp Business offers the ease of adding dedicated business profiles which will include details like email address, business description, store addresses, and website. It also offers smart messaging tools like greetings, quick replies, and away messages along with metrics for how many messages were sent, delivered, and read.
Thankfully, a person can use both WhatsApp Messenger and Business app on a single mobile phone and can be registered with different numbers. Soon, the company will award a verification badge on the profile of the businesses whose account phone number will match with their business’s one.
One of the best features of WhatsApp Business app is that it is compatible with WhatsApp Web, the app’s desktop web browser client, making it easy for people to manage it with their laptops. Currently, the mobile app is only available for Android devices and there is no mention of an app for iOS yet.
The company has only launched the mobile app in selected markets including Indonesia, Italy, Mexico, the UK, and the US whereas a global rollout has been scheduled in the coming weeks.